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Helping Small Businesses Confront the Impacts of Covid-19

The City of Los Angeles Economic Workforce and Development Department (EWDD) in partnership with the Mayor’s Office and Council Districts are digitizing Los Angeles small businesses with LA Optimized!

With the onset of the pandemic, many small businesses have been disproportionately impacted as consumers became increasingly comfortable purchasing online.  When once it was an option, small businesses now require digital solutions to market and grow their business. Brick and mortar businesses must supplement the in-store experience by leveraging technology tools, new approaches to fulfilling customer needs, and technologies for customers to engage with their brand from the comforts of their home.


LA Optimized will help small businesses adapt to this rapidly changing shift in consumer behavior and technological advances by assisting Small Businesses optimize their businesses for online sales and marketing by:

  • Creating or optimizing online business listings

  • Performing e-commerce audits

  • Creating or optimizing business websites

  • Connecting small businesses to creative and design services


Sign up now to be notified when we open up applications. Thank you for your interest!

Non-profits are not eligible.

LA Optimized Interest Form

Thank you for your interest!

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